Production Agents
Production Agents are UniSync's most powerful content generation mode. They execute a 9-phase SEO pipeline that produces research-backed, optimized articles from campaign planners.
How It Works
The 9-Phase Pipeline
Each pipeline run processes a batch of keywords from the assigned planner:
Phase 0: Keyword Picker
Selects the next batch of keywords from the keyword plan that haven't been processed yet.
Phase 1: SERP Analyzer
Queries real Google search results (via Serper) for each keyword. Collects:
- Top 10 ranking URLs
- SERP features (featured snippets, People Also Ask, etc.)
- Content types ranking for the keyword
Phase 2: Competitor Extractor
Extracts and analyzes the top-ranking competitor articles:
- Content structure and headings
- Word count and depth
- Topics covered
- Strengths and weaknesses
Phase 3: Differentiation Score
Scores each keyword based on real competitor data:
- Content gap opportunities
- Difficulty vs. potential traffic
- Uniqueness angle identification
Phase 3.5: Content Type Classifier
Classifies each keyword into the optimal article type:
- How-to guide
- Listicle
- Comparison
- Tutorial
- FAQ article
- And more (based on Content Intelligence archetypes)
Phase 3.6: Content Dedup Guard
Filters out keywords that would create duplicate content:
- Checks against existing published posts
- Checks against content already in the queue
- Uses keyword registry for global deduplication
Phase 4: Brief Builder
Creates detailed content briefs with:
- Suggested title and meta description
- H2/H3 heading structure
- Target word count
- Internal linking opportunities
- Key points to cover based on competitor gaps
Phase 5: Source Researcher
Finds real citations, statistics, and expert quotes:
- Searches for authoritative sources
- Extracts relevant data points
- Verifies source credibility
Phase 6: Content Generator
Generates the full article using AI:
- Follows the brief structure
- Incorporates researched sources and citations
- Applies the agent's writing style
- Optimizes for E-E-A-T signals
- Humanizes the content to avoid AI detection
Phase 7: Human Gate
Quality control checkpoint:
| Mode | Behavior |
|---|---|
| Auto-Publish | Articles that pass quality thresholds are published automatically |
| Human Review | Articles are marked as drafts for manual review |
| YMYL Override | Your Money Your Life topics always require human review |
Phase 8: Auto-Publisher
Publishes approved articles to the target environment:
- Creates WordPress posts (with categories, tags, featured images)
- Creates Astro markdown files (via Bridge API)
- Stores published URLs for internal linking in future articles
Content Strategy Fast-Path
When a planner has approved content strategies, the pipeline takes a shortcut:
- Skips Phases 0-4 (keyword picking, SERP analysis, brief building)
- Converts approved strategies directly into content briefs
- Jumps to Phase 5 (Source Researcher) and continues from there
This significantly speeds up execution for pre-planned content.
Planner Requirements
A campaign planner must be fully configured before assigning to an agent:
| Requirement | Description |
|---|---|
| Keyword Plan | At least one keyword plan with keywords |
| Topic Cluster | A topic cluster grouping related keywords |
| Content Strategies | At least one approved content strategy |
The Assignment Modal shows readiness indicators for each planner.
Execution Behavior
- Agents process one planner at a time until its keywords are exhausted
- Then move to the next assigned planner
- Respects
max_postsper cycle setting - Sends a notification when all planners are completed
When to Use Production Agents
- SEO campaigns — Systematic keyword targeting
- Cornerstone content — In-depth, research-backed articles
- Content calendars — Planned content with approved strategies
- Competitive niches — Where research and differentiation matter
Related
- Campaign Planners — Setting up planners
- Content Strategy — Creating strategies
- Keyword Research — Building keyword plans
- Quick Publisher — Faster alternative
- Agents API — API endpoints