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Content Strategy ​

Content Strategy is an AI-powered system that generates detailed article plans for each keyword in your campaign.

Overview ​

Content strategies bridge the gap between keyword research and content generation. For each keyword, the system produces:

  • Multiple title options
  • Content angle and approach
  • Full article outline (H2/H3 structure)
  • Meta description
  • FAQ suggestions
  • Internal linking plan
  • Priority score

Generation Pipeline ​

7-Step Pipeline ​

  1. Classify Archetype — Determines the best content type (how-to, listicle, comparison, etc.)
  2. Keyword Map — Classifies related keywords into secondary (H2) and long-tail (body text)
  3. LLM Brief — Generates titles, angles, outlines, meta descriptions, and FAQs
  4. Internal Linking — Identifies linking opportunities to existing content
  5. Priority Scoring — Scores based on relevance, volume, difficulty, and business value
  6. Metadata — Attaches content type, word count targets, and optimization hints
  7. Persist — Saves to the database with pending status

Strategy Status Flow ​

User Interface ​

The Content Strategy panel in SEO Intelligence provides:

Generate ​

  • Generate All — Generate strategies for all keywords in the plan
  • Regenerate — Re-generate with context from the previous attempt
  • Concurrent processing with semaphore (max 5 parallel)

Review ​

  • Expand/collapse each keyword's strategy
  • Browse multiple title options
  • Edit titles, outlines, and meta inline
  • Approve All — Bulk approve reviewed strategies

Quality Validation ​

Post-LLM validation ensures SEO quality:

  • Title length and keyword inclusion
  • Meta description length
  • Minimum outline depth
  • FAQ relevance check
  • Retry on validation failure

Auto-Cluster ​

Smart pillar selection for topic clusters scores keywords by:

FactorWeightRange
RelevanceHigh0-40
VolumeMedium0-30
Difficulty (inverse)Medium0-30

Limits ​

  • Maximum 15 keywords per keyword plan (enforced in frontend and backend)
  • Strategies lock the keyword plan — once strategies exist, keyword list cannot be modified

Content Strategy Fast-Path ​

When a Production Agent runs with approved strategies:

  • Pipeline skips Phases 0-4 (no need for keyword picking, SERP analysis, or brief building)
  • Strategies are converted directly to content briefs
  • Execution starts at Phase 5 (Source Researcher)

This significantly speeds up the production pipeline.

UniSync Documentation